Infracote membrane paint uses technology to reflect the sun’s radiation away from the roof surface. It works by targeting the invisible infrared portion of the sun’s radiation which means coated surfaces stay cooler and last longer than a coating that absorbs it.
Touch a dark coloured roof of a car when it has been in the sun for a while and its quite hot. In fact, some dark coloured roofing surfaces can reach temperatures of over 90 degrees.
Roof surfaces capture enormous amounts of the suns radiation due to their large surface area and angle of exposure. Given the effect dark roof colours have on interior house temperatures, as well as its energy efficiency, it is surprising then that dark colours make up more than 70% of the colours used in our suburbs.
To prevent the roof space heating up in the first place you need to reflect heat away from the roof surface. While white and light coloured roofs are the best choice for reflecting the suns heat, they are not always practical or in some cases, not allowed by council planning regulations.